Selecting a Realtor®Jeff 2

You have either already found out or you will find out that not all Realtors are the same. They are like anybody else–you’ve got lazy ones, dishonest ones, mediocre ones, and also good ones. Those are the agents that most people find if they don’t do their research, but those of you who take the time to find not just mediocre or just good, find one of the few agents who goes above and beyond the call, that never forget that buying or selling a home is the largest transaction that anyone ever makes in their life. I make it a point to remind myself of this fact daily and I pass that on to my team as well.
My team consistently gets our sellers top dollar for their homes because we do 3 things:
1.) We know better than anyone what buyers are looking for,
2.) We use professionals to turn your home into the home buyers want, and
3.) We professionally market your property.
When I started my team, I saw a need in the community for good buyer’s agents. Most agents only target sellers and the buyers end up being incidental because they happened to call on their sign. It didn’t take long before we were helping more buyers than any other agent or team in the county. I personally helped almost 70 buyers close on homes last year and will do the same this year. My team helped around 200. Naturally, this set us up to be the logical choice for sellers for a few reasons.
    *We know what buyers want. After walking through 300-400 homes with buyers each year and watching their reactions and seeing which homes they choose and why, I turn that information over to you and my team preps your house to sell.
    *We will help you stage your home to look like the properties that cause a buyer’s eyes to light up when they walk in the door.
*We have a huge number of potential buyers we’re working with who we bring out to see our homes.
    *We take the photographing of your property seriously, because buyers find their homes through the internet and phone apps now. Pictures are EVERYTHING, so we take professional pictures and professionally edit them so the photos of your home stand out above the rest.
Additionally, we keep you informed throughout the process. You will know what’s going on and what the market is doing at all times. Even if you’re not really at the place to sell yet, feel free to contact me if you simply have questions about the market or are curious about your home’s value. Nothing speaks truth about an agent more than real reviews from real clients. This link will take you to’s review site. I cannot touch these reviews, so they are all there, good or bad. Take a look and see what past clients had to say.

General Tips

The job of your Sales Associate is to support you in selling your home with the best possible terms, and to aid you through the entire process.

Your Sales Associate will explain the process of selling a home, and familiarize you with the various activities, documents and procedures that you will experience throughout the transaction.

Tips For Selecting A Realtor

Your Real Estate Professional should be:

  • Aware of the complicated local and state requirements affecting your transaction.
  • Effective in multi-party, face-to-face negotiations.
  • Highly-trained, with access to programs for continued learning and additional certifications.
  • Resourceful in attracting the largest possible pool of potential buyers.
  • Knowledgeable in the technology resources that facilitate the transaction.
  • Assisted by a fully-staffed marketing department.
  • Supported by professional legal counsel.


Developing a Marketing Strategy

In order to sell your home quickly and on with the best possible terms, it’s necessary to prepare your home for the market. This process includes:

  • Deciding when to put your home on the market.
  • Establishing a strategic price based on recent comparable sales, local market conditions and your motivation to sell.
  • Estimating probable net proceeds.
  • Advising you on how to make your home more appealing to potential buyers.

Marketing Your Property

  • Ordering a “FOR SALE” sign to be placed prominently on your property.
  • Installing a lock box to make it easy for agents to show your home.
  • Submitting your home to the regional Multiple Listing Service for immediate exposure to the real estate community.
  • Arranging Sales Associates in the area to tour the home.
  • Developing a flyer/brochure highlighting the features and benefits of your home.
  • Promoting your home at the appropriate Association(s) of Realtors’ for maximum exposure to other cooperating agents.
  • Holding open houses when appropriate.
  • Contacting your neighbors to promote the property.
  • Advertising your property on our regular office schedule meetings.
  • Featuring your property on our web site and
  • Asking clients and colleagues if they know of possible buyers.


Managing the Transaction

You’ll appreciate having a strong advocate on your side during the transaction!

Negotiating the Offer

Your Sales Associate will immediately present and explain all offers to you. You will be able to accept, reject, or counter any offer presented. During the negotiation process, your Associate will leverage their experience and skills to advocate your interests:

  • Reviewing the contract and obligations before you sign.
  • Explaining how contingencies and release clauses work.
  • Protecting you from signing a “blank check” for unknown problems or repairs.
  • Defining legal disclosure requirements.
  • Orchestrate the offer process for “back-up” offers, if necessary.

Throughout the negotiation, your Sales Associate will provide you with a professional, objective point of view; but the final decision of accepting an offer is yours.

After the Offer is Accepted

Once an offer is accepted, your Sales Associate will manage all the details to make the process as stress-free and efficient as possible:

  • Staying in contact with the buyer’s agent to ensure a smooth escrow.
  • Following up on the progress of the buyer’s loan.
  • Monitoring all contingency removal deadlines.
  • Assisting you if a conflict with the buyer arises.


Finalizing and Closing the Transaction

Finalizing the process includes reviewing all closing documents and ensuring both parties have copies. When the transaction has closed, your Sales Associate will deliver the closing check to you and the keys to the new owner.